Knowing Where to start

I know that for me, and i would expect many other people knowing where to start on projects or such is one of the biggest challenges. Especially for the bigger projects, it can seem like such big under taking knowing what to do first can be over whelming. Today i just wanted to share a few ideas i have had...

Brisbane Business Luncheon Series

On Friday 7th of August, Vendan Events is hosting the second Brisbane Business Luncheon as part of the Interact series at the Marriott Hotel. “At the Brisbane Business Luncheon events, senior level executives will also have the opportunity to meet and exchange information/experiences, develop and form...

Do you blog for profit or not?

Really the question is did you start blogging with the idea of making money or more with the idea of just something to do. Then past this question the next question is what is you expectation if you are blogging for profit, and how does it compare to what you are actually earning. This is a really...

Retain customers for profit

As you are building your business there are many different area’s of customer management that you will come across. Things like lifetime value, cost of acquisition, and a range of other costs or averages that can be very helpful within your business. However one of the most important things to...

Does your success mean you fail

In many ways there are many people that are succeeding every day. They may be doing great at their job, there business may be making the money they want to earn, or they may be achieving personal goals. But even though they are succeeding there is a very pertinent question which arises from this success,...

Cost of Losing a Customer

In the world of business, everything comes with a cost. Whether the cost is something that is listed on your balance sheet or, a hidden cost, which may never actually be realized. These cost’s may not even be something you know you are paying for, but rather just a impact on your actual profit. One of...

Your Business is not your life

There are many different ways that people work on creating businesses, some will spend every waking hour to make the business work. Others will literally sacrifice everything to try and build a business. What it basically comes down to though is what sort of life are you creating for yourself if you need to...

Business Growth: Create procedures

Most business owners at some point in time either decide to grow the business or maybe they just happen to naturally find the business growing. Often the biggest problem for these business owners is being to involved in the day to day running and operation of the business and not being able to take time away...

Track the return from marketing

Probably the quickest and easiest way to know if your marketing is successful or not is to actually track how many customers it generates, based on how much you spend. In my last post i discussed working out how much it cost’s you to acquire a customer, if you are not tracking how many customers your...

The Cost of Acquiring a Customer

There is a large number of measures within your business that you can measure. Things like the lifetime value of a customer, or tracking your employee’s key performance indicators, plus many others. However one key cost that many business owners do not realize, is that of acquiring a new customer. The...

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