A couple of days ago we were taking a look at systemizing your business business. This can be a very powerful way to help build a long term growth business, that is not so reliant just one person, but rather a group of processes that mean allow the business to operate as one big system. System’s make it easy to follow a process and arrive at a similar result each time.
While just creating a number of system’s for the way you blog is not a sure way to be able to take yourself out of the equation, it can be a way to streamline what you do and ensure when you are working on a specific task you have a pattern to follow. This can help you avoid getting distracted to easily and stay on track with following your process.
You may be thinking what is there to make systems for when i am blogging. All i do is login and write a post and publish it. Well this may be true, however there are a number of things that are part of this process and part of other area’s of your blogging that you may not have thought about.
So it comes down to what can you make systems for in your blogging.
- CREATING A NEW BLOG – While this may not be something that you do often it can be handy to look at the process you go through to create a blog. While i only have 3 blogs, I found that creating a system around the creation of a new one saved me a huge amount of time. Previously i would take a day or two to get through the process, because i would not be focused on the task and kept getting distracted. Now with a system for this it can take me as little as an hour to go from nothing to a blog with the settings and plugin’s how i want them, because i have a list and i follow it.
- WRITING A POST – While this may seem like the smallest simplest task when it comes to blogging, it is something that can also use a system. It may just be i log in and write a post, however there is more to it than this if you want to really make something of your blog. For each post you need to create the title, and the post body. But you also need to set tags, choose the category, insert images, maybe summarize it, and finally schedule or publish the post. More than just a a couple of steps.
- MARKETING YOUR BLOG – This is definitely something that you can create a system for. To some extent it may also be a plan. However while for the most part it may be a plan of what you are going to do it can be a plan that consists of a number of different smaller systems. Just for one example maybe Twitter is part of your blog marketing, you could create a system for how you send your tweets. You may want to send 15 tweets a day, 8 sharing your posts and 7 other tidbits of information, you would create a system that has how you organize the tweets and how you generally time them.
When you really start to think about your blogging you do often begin to realize there is more to it then just writing a post every now an than. Especially if you are working towards blogging as more of a professional pursuit then a hobby, it can be worth taking it a little more seriously then just doing things at random