Don’t compete on Price

While this is something that you have probably heard, read, or seen being touted quite often. It may have been something that you choose to pay attention to or not. In reality there is actually some good reasons why competing on price will not get you anywhere.

No matter what you choose to do, you almost always will find it more difficult to maintain a low cost operation and turn it into a higher priced operation then if you start out mid field and build to be a more expensive option.

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